Google SEO Tips for Your Site: Summary
Placed in Website Tips | June 7th, 2009
The web pages actually at the head of Google have in common one thing clear: well-written. Do not be so caught up in the usual SEO sacred cows and Bugbear as PageRank, frames and JavaScript that you’ve forgotten your site content.
I was recently by the fact that the best websites on Google to get much better written than the vast majority of what we read on the Internet.
Of course, this should not be surprised if the staff, as is often the case of Google announcing the importance of good content. But traditional SEO wisdom has little to say about good writing.
Is there by Google, the richest in the world of media, really ignore traditional standards of quality in the publishing world? Does Google, like many Web site owners, indeed also in the process of the algorithm, that is not the question?
Obviously not.
Most Common On-the-Page Website Content Success Features
Whatever the mechanism, Google is a good job of identifying sites with good content and reward with high rankings.
I looked on Google Top five pages for the five most searched on the keywords in Wordtracker on 27 June 2005. Typically, five pages of an overwhelming majority of traffic from Google.
Web pages written content (a small but important part of image galleries) all shared the following features:
* Updated: frequently updated content at least once every two weeks and more often, once a week or more.
* Spelling and grammar: few or no errors. No page has more than three misspelled words or four grammatical errors. Note: Grammar and spelling mistakes have been using Microsoft Word, the audit function and to exclude words, and as bad as it is for proper names or new words, not the dictionary. Does Google use the spell checker? I can already hear the jeers from the other side of the computer. Before you completely dismiss the idea, remember that nobody really knows what the 100 factors in Google’s algorithm. But if the mechanism for checking spelling or improvement of shooting on the link popularity thanks to great credibility, or something completely different, the results remain the same.
* Paragraphs: primarily brief (1-4 sentences). Little or no long blocks of text.
* Lists: both bulleted and numbers, form a large part of the text.
* Sentence length: mostly brief (10 words or less). Means and time length of sentences are splashed throughout the text and not as a big whole.
* Contextual relevance: text contains numerous terms for the keyword and variations of stem cells, the keyword.
Bugbear SEO sacred cows and
A look hard on the basis of the results shows that practice, a number of Bugbear SEO sacred cows and as a matter of few in May with good content.
* PageRank. The median PageRank was the 4th page has a PageRank of 0 Of course, this only prove that the small number of PageRank in your browser window is not what Google uses the algorithm. But if you are a supervisor who focuses on small numbers, is to think.
* Frames. The two websites for the search on keywords employ frames. Images can also be a bad web site design from the idea of an ergonomic standpoint, and they may ruin your search engine ranking of your site, if the link depends on the system. But there is worse, as we draw in the foot.
* JavaScript format internal links. Most sites use JavaScript for their internal links. In addition, this is not the best web site design and practice, but there are bad things you can do.
* Links: Most web pages, ten or more links, many more than 30 in violation of SEO Bugbear of “bleeding links popularity.” Moreover, almost all the pages a significant number of non-relevant links. On many sites, links were irrelevant number. Of course, it is not clear what advantages the site and we hope that the marketing of irrelevant links on the site. He has been a proven way to reduce the conversion rate and lost. But Google does not seem to care if you have your site perfect quality.
* Originality: a large number of pages, content from other sites. In all cases, the content of professional content writing clearly divided on a free reprint. Note: The reproduction of content is not content flow. They did not only the site of the free reproduction of content. It has always been at least a large portion of original content, in general, the majority of the page.
Recommendations
* Ensure that professional, a writer, or at least someone who can say, good and bad writing, creating your website, content, particularly in the case of a campaign engine optimization research. If you are an SEO, make sure you are a professional, for the content. A shocking number of SEOS write incredibly bad. I even have clients whose sites are under processed or pages of their SEOS with them, even if a clear uptick in unique visitors. Most visitors to the “Back” button, if uncomfortable with the text, so that the increase in air traffic is bandwidth.
* If you have your own content, make sure that by the hands of a skilled writer or Copyeditors before you go online.
* Update your content often. It is also important that new pages and update existing pages. If you can not original content, the imprint of free content.
* Divide the content on other sites, on a free reprint. This will help your website get links in exchange for the right to publish the contents. There is also help your message and your visibility. The fear of a “double penalty content” of the Free-Reproduction of content (as opposed to the reproduction of content in a website) are unjustified.
In short, if you have more information on this site, indexes and transportation, should you consider that most of the investment in your website for content, but as design, Old-School -search engine optimization, or link to your campaign.
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